A purple toning shampoo for blondes and greys that neutralizes brassiness and repairs everyday damage to reveal bright, evenly toned, shiny, and strong hair in 1 wash.

Key Benefits

• Brightens hair color and enhances shine
• Neutralizes unwanted yellow tones & brassiness
• Repairs everyday damage and defends against future breakage
• Strengthens and reinforces bonds for more resilient hair
• Gently cleanses without stripping
• Dermatologist tested, vegan, color-safe, and suitable for chemically treated hair.

Detail:

Clinically proven to deliver 4X brighter hair*

This ultra-concentrated purple shampoo evens the tone of natural or color-treated blondes, or greys—neutralizing unwanted yellow tones and brassiness to reveal bright, shiny hair.

The hydrating lather gently cleanses hair and enhances softness while repairing everyday damage for stronger, more resilient hair in 1 wash*.

Formulated for straight, wavy, curly, or coily hair with fine texture—plus all porosity levels.

Dermatologist Tested. Vegan. Color-safe and suitable for chemically treated hair.

PRO TIP: For complete repair from all types of damage, use No.3PLUS Complete Repair Pre-Shampoo Treatment weekly.

*When used as a system with No.5P

How To Use

A little goes a long way with this highly concentrated formula.

250mL: Up to 100 applications*

*Based on the average application size of 2.5mL

• Apply a generous amount to wet hair.
• Lather. Allow to process for 2 minutes.
• Rinse.

For best results, follow with Nº.5P Blonde Enhancer™ Purple Toning Conditioner

This product contains ingredients that may cause skin irritation on certain individuals, and a preliminary test according to the accompanying directions should first be made. This product may not be used for dyeing of eyelashes or eyebrows; to do so may cause blindness. Avoid contact with eyes. In case of contact with eyes, rinse immediately.

Patch test: apply a small amount of the product on the inside of your elbow or behind the ear and wait for 48 hours. Do not use if irritation occurs. Wear gloves.

Ingredients

Violet Toning Agents: Seal in brightness and balance tone to reduce brassiness and yellow tones.

Gentle Blend of Coconut Oil-Derived Surfactants: Provides easy lather and leaves the scalp and hair feeling hydrated

OLAPLEX Signature Scent: Revitalize your senses with a bright burst of Grapefruit Zest, the crisp scent of Sugared Mint, Ginger, and a sophisticated, grounding base of Crushed Sage.

FREE OF

Protein, Silicones, Sulfates, SLS/SLES, Phthalates, Phosphates, MIC/MIT, and Parabens

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Sodium Cocoamphoacetate, Acrylates Copolymer, Bis-Aminopropyl Diglycol Dimaleate, Betaine, Polyquaternium-7, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Parfum (Fragrance), Citric Acid, Phenoxyethanol, Menthol, Citrus Aurantium Peel Oil, Limonene, Hexyl Cinnamal, Sodium Benzoate, CI 60730 (Ext. Violet 2), CI 19140 (Yellow 5), CI 15985 (Yellow 6).

Ingredients are subject to change. For the most current ingredient list, please consult the product packaging of the item you received.

Shipping fees are calculated based on order weight, package dimensions, and applicable carrier regulations. The final shipping cost will be displayed at checkout prior to order confirmation.

Delivery typically takes 2–5 business days for major cities such as Halifax, Montreal, Ottawa, Calgary, and Vancouver. Shipping to other urban and surrounding areas may take up to 7 business days, depending on location and carrier timelines.

We do not ship to P.O. Boxes. A valid residential or commercial address is required for all orders.

Local delivery options are available within select areas of the Greater Toronto Area, including Mississauga, Oakville, Burlington, and nearby cities. Availability and delivery timelines may vary.

For security purposes, we do not accept credit card payments when the billing and shipping addresses differ. In such cases, payment must be completed via e-transfer.

Please note that product colors may vary slightly due to differences in screen settings and display resolutions.

Due to the nature of beauty and personal care products, we maintain a strict no return, no exchange, and no refund policy. This policy is in place to protect both our customers and professionals by ensuring the highest standards of hygiene, safety, and product integrity.

Many items we carry—such as nail products, tools, and beauty supplies—can become compromised or unsafe once opened or handled, even if they appear unused. Accepting returns could risk cross-contamination, which is not acceptable in professional salon environments where client safety is a top priority.

By enforcing a final sale policy, we guarantee that every product you receive is new, untouched, and safe for professional use. We strongly encourage customers to review product details carefully and consult with our team if needed before purchasing.